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The Ethnic Soul

Feel the vibes of cultural India
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In CELEBRITIES

The Complete Guide To Sara Ali Khan’s Ethnic Wardrobe

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In FASHION

6 International Celebs Who Wore Indian Outfits With Pride

cotton saree
In FASHION

7 Cotton Saree Styles To Keep You Happy All Summer!

Lehenga
In CELEBRITIES

5 Bollywood Inspired Lehenga Styles That Spell Elegance

summer wedding dress
In Uncategorized

Summer Wedding Dress Mantra: Steal Sonam’s Style!

Featured Posts

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    BEAUTY

    You Have To Cart These Wedding Season Looks: Our Best Sellers Only

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    CELEBRITIES

    The Complete Guide To Sara Ali Khan’s Ethnic Wardrobe

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    FASHION

    6 International Celebs Who Wore Indian Outfits With Pride

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    FASHION

    Timeless Saree Drapes Perfect For That White Shirt!

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BEAUTY FASHION

You Have To Cart These Wedding Season Looks: Our Best Sellers Only

By Neha Pinto December 3, 2019
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Shopping for weddings can be tedious even if you aren’t the bride. Browsing through scores of products on Craftsvilla and carting almost everything because everything’s so pretty and finally spending way too much time without actually picking that one outfit,

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BEAUTY CELEBRITIES FASHION

9 Days Of Navratri, 18 Unique Outfits To Pick From

By Neha Pinto September 25, 2019
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The season to dress up in all colors of the rainbow is almost here. We’re talking about Navratri, a season that is every ethnic lover’s favorite. We’ve handpicked 18 unique ethnic outfits, 2 in each color, so you can skip

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ARTS & CRAFTS BEAUTY FASHION

Traditional Necklace And Earring Sets For Your Onam Look, Under ₹1599 Only

By Neha Pinto September 9, 2019
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Onam, the famous festival of Kerala is synonymous with the Kasavu or set saree. These charming cream and gold sarees are loved by women all over India and the world. No saree is complete without the right accessories. So we

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CELEBRITIES FASHION

Ditch The Saree This Ganesh Chaturthi, 5 Festive Non-Saree Picks

By Neha Pinto August 30, 2019
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What are Indian festivities minus the fanfare of dressing up in our festive best? We agree, nothing matches up to the grace and elegance of a saree. But how about something more effortless, and something that will get everyone talking

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CELEBRITIES FASHION HOME & LIVING

Ethnic Wear Guide For Evening Outings

By Neha Pinto August 30, 2019
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Dressing-up is something that a lot of us take pleasure in. But picking outfits can become an ardent task. Do you often stand in front of your wardrobe, completely confused, not sure what to wear for a particular event? Fret

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CELEBRITIES FASHION

The Complete Guide To Sara Ali Khan’s Ethnic Wardrobe

By Neha Pinto June 26, 2019
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Being born with good genes does not guarantee talent. But Sara took to the silver with much ease. Even her onscreen presence in interviews proves that she is a natural in front of the camera. The girl also has an

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FASHION HOME & LIVING

Simple Steps To Care For Cotton Garments

By Neha Pinto May 21, 2019

We’re at the peak of summer and there’s no fabric that can save us, except cotton. Did you know that cotton is the most widely used natural fabric in the world? Be it summer or rain, no other fabric suits

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CELEBRITIES FASHION

Rekha’s Closet Inspired Sarees Starting @ ₹799

By Neha Pinto April 9, 2019
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Did you know that it generally takes 8 to 15 days to weave a Kanchipuram silk saree? Without a doubt, the sarees are worth the wait as the result is beautiful. Kanjeevarams are a must for Tamil New Year and

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FASHION

5 Cool Cotton Kurtis Under ₹899

By Neha Pinto April 1, 2019
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It’s summer, the sun is out in all its glory. Don’t let it stop you from stepping out in style in fabrics that let you breathe. Beat the heat, the ethnic way with our summer-friendly kurtis. Pink Vibrance This double

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CELEBRITIES FASHION

Printed Sarees That Will Take Your Breath Away

By Neha Pinto March 5, 2019
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The history of sari-drapery traces back to Indus Valley Civilization. The saree has stood the test of time and printed sarees are in vogue again. Bollywood has taken a fascination for printed drapes, so we’ve picked some of the best

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