We’re at the peak of summer and there’s no fabric that can save us, except cotton. Did you know that cotton is the most widely used natural fabric in the world? Be it summer or rain, no other fabric suits
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Rekha’s Closet Inspired Sarees Starting @ ₹799
Did you know that it generally takes 8 to 15 days to weave a Kanchipuram silk saree? Without a doubt, the sarees are worth the wait as the result is beautiful. Kanjeevarams are a must for Tamil New Year and
5 Cool Cotton Kurtis Under ₹899
It’s summer, the sun is out in all its glory. Don’t let it stop you from stepping out in style in fabrics that let you breathe. Beat the heat, the ethnic way with our summer-friendly kurtis. Pink Vibrance This double
Printed Sarees That Will Take Your Breath Away
The history of sari-drapery traces back to Indus Valley Civilization. The saree has stood the test of time and printed sarees are in vogue again. Bollywood has taken a fascination for printed drapes, so we’ve picked some of the best
Bollywood Inspired, Date Night Outfits
Dating is hard, picking the right date night outfit, harder. A good dress can both calm you down and give you a boost of confidence. We’ve handpicked some Bollywood inspired date night outfits, perfect to help you stun for the
Get Kangana Ranaut’s Manikarnika Look
If you were floored by Kangana Ranaut’s look in Manikarnika, we’ve picked the best ensembles from our collection inspired from her extravagant wardrobe. Maroon Magic Neeta Lulla brings the brave Rani Laxmi Bai’s aura to light with this bold Maroon ensemble.
How To Absorb Living Coral In Your Ethnic Wardrobe
While the colour Coral has always been a hit favorite with fashionistas, Living Coral successfully caught the eye of the trendsetters at Pantone. Who wouldn’t like a positive boost to life’s mundane reality? Pantone’s Colour of The Year: Living Coral, does
6 International Celebs Who Wore Indian Outfits With Pride
Sometimes we shy away from wearing Indian garments and prefer western clothing, only to come across as someone who has a more “refined” taste in clothing. Consequently, this Republic Day, we’ve compiled a list of international celebs, who rocked in Indian
Keeping Up With New Year Resolutions The Ethnic Way
It’s almost the end of the first month of 2019, the peak time at which a lot of New Year resolutions go down the drain. We’re doing our best to hold up to ours and rooting for you to hold
Ethnic Fashion Forecast For 2019
While we relate to how exciting it is to be a fashionista we also know that it’s a challenge to keep up with the trends considering the pace at which they change. But don’t you worry, we’ve done all the